Al Sahid Trade Marketing (Pty) Ltd is a global producer, marketer and supplier of food ingredients (fruits and vegetables based), agricultural commodities and customer-centric solutions for the food and beverage industry.
At Al Sahid Trade, we’re a bunch of enthusiastic people passionate about devising customer centric solutions for the food and beverage industry. We’ve evolved as a renowned producer, marketer and supplier of fruit and vegetable based food ingredients including fruit pulp, puree, concentrate and frozen fruits and vegetables and agro commodities like spices, beans, pulses, grains, nuts and oilseeds. Our vertical integration strategy from the fruit pulp business vertical has enabled us to establish our mark in the flavour compounding industry, with our brand, SNIFF. Our 5000 sq. ft. flavour compounding unit in the heart of the tropical fruit belt of India has evolved to be a Centre of Excellence unit that nurtures creativity, innovation and research in the food and aromatic industry.
Quality and Deliverance have always been our credo. We have a robust logistics and supply chain mechanism. Our farms and processing centres are located in close proximity to major air and sea ports, to optimize processing time, cost and environmental impacts. To match international food safety standards, we adhere to renowned food quality and safety accreditations.
We invest in manufacturing infrastructure; have developed strong backward linkages and an intelligent network for sourcing diverse agro commodities. From canned to aseptic; and then IQF and flavour compounding, we have embraced the latest technologies for food processing to meet the evolving demands of our global customer. Digital channels for food traceability onset at the farm level. Organisation wide ERP and CRM level up operational efficiencies across all geographies and offer real-time service to our customers.
As we keep growing, we aspire to explore new geographies and devise new products for the global pallet.